Our Story
Vanakkam,
I’m Nandini Rakesh, the founder and creative force behind NIHaRa Fragrantix.
After spending over two enriching decades in the IT industry, I found myself at a turning point. I craved something deeply personal—a journey that would nourish both the heart and the senses. What began as a rekindled love for aromatherapy soon became an obsession with understanding the science and soul of natural fragrances.
For eight months, I immersed myself in research—studying essential oils, sustainable ingredients, and non-toxic formulations. I spent another six months experimenting hands-on, blending, refining, and learning through every misstep and breakthrough. It was during this season of joyful curiosity that the first hand-poured soy wax candle came to life—right on my kitchen counter.
That quiet creation sparked something profound. In 2023, I launched NIHaRa Fragrantix, named after the Sanskrit word "Nihaara", meaning radiance. Our tagline—“Light Up Your Senses”—isn’t just a promise. It’s our purpose.
From our signature eco-friendly candles, NIHaRa has blossomed into a fragrance-forward wellness brand. Today, our plant-based car air fresheners are cherished for their purity, elegance, and ability to transform everyday spaces. And we’re not stopping there.
We're actively expanding into:
- Room, Bathroom & Pooja Room Fresheners
- Aromatherapy-based essential oil collections
- And soon, NIHaRa Essentials—a non-toxic line of home wellness products rooted in nature and crafted for balance.
Through every product, we honor three core beliefs:
🌱 Fragrance can be healing
🌱 Sustainability is non-negotiable
🌱 Craftsmanship is sacred
Each NIHaRa creation is clean, conscious, and created with love—from my hands to your home. Whether you're lighting a candle, refreshing your car, or blending oils for your evening routine, I hope NIHaRa brings you presence, clarity, and joy.
Thank you for walking this path with me. The journey has only just begun.
With warmth and purpose,
—Nandini Rakesh